Matt Barretto - Lincoln | Lincoln by Design S3

LINCOLN | Lincoln by Design S3

Role: 2D Animation / Motion Theory

Matt was brought in by Ceci Fletcher & Dress Code as a 2D Animator for Lincoln By Design Season 3, supporting a social-first campaign direction.

Building on the previous season’s foundation, Matt helped establish the overall motion theory and developed standards for typography, camera movement, transitions, and the integration of live-action footage with illustrated moments.

These systems were designed to scale efficiently across multiple videos by both Matt and other team members.

Our goal was to preserve Lincoln’s elegance and restraint while creating motion that felt modern, cohesive, and platform-native.

Studio: Dress Code

Client: Lincoln

FULL CREDITS

Dress Code NY

Directed By: Ceci Fletcher

ECD: Dan Covert
EP: Brab Edelstein
HOP: Amy Dempsey
Line Producer: Judy Yem
Production Manager: Kyle McPhail

AP: Jeff Conlon

DP: Keon Javanshir
1st AC: Kevin Waltz
2nd AC: Lyndsay Cwiertniewicz
DIT: Addison Brown
Script Supervisor: Jennifer Martin
Teleprompter OP: Joe O’Donnell
Gaffer: Max Rubner
Best Elec: Joel Hale
Key Grip: Tony Gaskell
Best Grip: Gianluca Petrazzi
Sound Mixer: Matteo Liberatore
VTR: Patrick Guenther
Hair and MakeUp: Tricia Wilson
Covid Safety: Leontine Wallace

PAs:
Hylee Souder, Evan Goodell, Brandon Kell

Post:
Producer: Tara Stromberg, Sarah Nadeau

Designers:
Pablo Lozano, Raul Burgos, Apollo Baldoz, Colin Hess, Bryan Louie, Ceci Fletcher

Animation:
Matt Barretto, Colin Hess, Marah Curran, Matt Choi, Ceci Fletcher

Editor: Adam Longo

AE: Nick Stromberg

Color (for Talent Plates): Daniel Orentlicher

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