Project: Explainer Video
Role: Creative Direction, Art Direction, Design, Animation
Esprezzo is aiming to make blockchain technologies attainable for a range of developers in the coming years. They needed a fun and informative means of communicating not only their mission statement and goals, but also why they and others believe blockchain is the future. With a foundational brand and character illustration style established, they turned to me for a fully fleshed out animated explainer. The result was an energetic and light-hearted take on this new exciting technology.